During your complimentary Cable Congress workshop, this is what you’ll get:
Unbiased insights into your customer base
What have we learned about your customers, looking in from the outside? We’ll share independent, unbiased insights in your customer base, gathered through polling (where possible), public reviews, consumer organizations and more. Jointly, we’ll turn this into a series of assumptions on the reasons consumers leave your service.
Independent review of your competitive landscape
What have we learned about your competitors? How does your positioning in the market versus these competitors influence the stickiness of your service? How do you stack up when it comes to feature/function? Pricing? Perceived quality? We’ll share insights into your competition as gathered by our analysts.
Personalized actions to address churn head-on
Which of our practices and industry learnings best fit your specific business? How can you execute on these recommendations to decrease churn and increase customer satisfaction? Here we’ll use the same industry know-how we’ve employed to realize double-digit NPS increases for customers to hand you personalized, actionable recommendations on combating churn. Jointly, we’ll make a shortlist of executable recommendations that will have a measurable impact on your business.
The Value for You
At the end of the workshop, you’ll be empowered through:
Insights in the reasons that your specific TV service customers churn;
Insights into the role your competitive landscape plays in increasing – or decreasing – churn;
Insights into the degree in which your service meets – and surpasses – customer expectations;
Insights into the role quality plays in your customer retention;
Specific, tailored actions to address churn head-on.
Takeaways are based on extensive research into the industry, our own experience with operators across the globe and a copious amount of desk-research on your specific market, combined with your input and cooperation during the workshop. The thoroughness of this research is greatly increased if our consultants have some lead-up time, so we suggest booking your workshop as soon as possible.
Interested in decreasing churn and improving customer satisfaction?
Book your Cable Congress workshop today. Fill out the form below or send an email to firstname.lastname@example.org for more information. We look forward to seeing you in Dublin on March 6th and 7th.
Book your workshop now!
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