Your time is valuable. To ensure that your time spent at ANGACOM 2018 is well spent, we’re bringing back 2017’s successful TV Strategy Navigator session and adding our ‘The Reason Your Customers Churn’ workshop, first hosted at this year’s Cable Congress. Both closed-door workshops are aimed at sharing actionable, personalized insights that will help you improve the economics of video delivery.
Book one of these complimentary workshops – or schedule a meeting – on the 12th, 13th or 14th of June. Secure your prefered time by clicking the ‘Reserve your spot’ button below – or send us an email at firstname.lastname@example.org and we’ll get back to you within 24 hours.
What’s in it for you?
‘TV Strategy Navigator’ sessions
It has been more than a year since we released our TV Strategy Navigator for you all to copy, redistribute, transform and use. The response was immense, from partners using it to model their customers’ priorities, to (potential) clients, using it to align their internal TV strategies and more. At this ANGA COM, we’re offering you the chance to take the next step: Join us for a complementary TV Strategy Navigator session, where you’ll fill out the navigator with the help of Divitel industry experts.
Filling out the TV Strategy Navigator allows you to unearth, align and document strategic priorities related to your video or TV business, resulting in a model that will help you write better RFPs, cut down on internal discussions and make better decisions with regards to your TV service. The model has helped operators make business-critical decisions about topics ranging from Android TV and AOSP, to IPTV and OTT. The 40-minute sessions are hosted in a closed-door meeting room, which guarantees you the privacy to discuss your business freely.
‘The Reason Your Customers Churn’ workshops
During your Churn workshop, this is what you’ll get:
- Unbiased insights into your customer base
What have we learned about your customers, looking in from the outside? We’ll share independent, unbiased insights in your customer base, gathered through polling (where possible), public reviews, consumer organizations and more. Jointly, we’ll turn this into a series of assumptions on the reasons consumers leave your service.
- Independent review of your competitive landscape
What have we learned about your competitors? How does your positioning in the market versus these competitors influence the stickiness of your service? How do you stack up when it comes to feature/function? Pricing? Perceived quality? We’ll share insights into your competition as gathered by our analysts.
- Personalized actions to address churn head-on
Which of our practices and industry learnings best fit your specific business? How can you execute on these recommendations to decrease churn and increase customer satisfaction? Here we’ll use the same industry know-how we’ve employed to realize double-digit NPS increases for customers to hand you personalized, actionable recommendations on combating churn. Jointly, we’ll make a shortlist of executable recommendations that will have a measurable impact on your business.
At the end of the workshop, you’ll be empowered through:
Insights in the reasons that your specific TV service customers churn;
Insights into the role your competitive landscape plays in increasing – or decreasing – churn;
Insights into the degree in which your service meets – and surpasses – customer expectations;
Insights into the role quality plays in your customer retention;
Specific, tailored actions to address churn head-on.
Takeaways are based on extensive research into the industry, our own experience with operators across the globe and a copious amount of desk-research on your specific market, combined with your input and cooperation during the workshop. The thoroughness of this research is greatly increased if our consultants have some lead-up time, so we suggest booking your workshop as soon as possible.
How to register?
We’ll be hosting a limited amount of TV Strategy Navigator sessions and Churn workshops during this year’s ANGA COM exhibition and conference in Cologne, Germany. To attend, simply fill out the registration form below or reach out to your Divitel contact. Note: These workshops are geared towards TV Operators, but we’d still love to connect to broadcasters, video content owners and vendors. If you fit this category and would like to meet up, use the dropdown in the form and select ‘Other’.