The usage of online streaming is rising fast. People are watching more and more video’s and they are doing it with their mobile devices. They perceive WiFi and broadband internet as one and the same and since smooth video streaming requires a high speed, high quality WiFi connection, that’s where it all goes south. When they have problems, who do you think they will call? You! But for you, it is impossible to control the speed and the coverage of the in home WiFi. Right? Wrong!
As you well know, unreliable service and poor download and upload speeds are among the most important reasons why your customers churn. In addition, research shows that the higher the perceived internet speed, the higher your NPS is going to be.
On average, 30% of the support calls is WiFi related. Right now, you do not have the information that you need to remotely diagnose and fix issues and this forces you to unnecessary deploy service engineers and truck rolls. In total, the average operator is loosing 40 euro per subscriber per year on WiFi related customer care.
Managing the in home WiFi situation will enable premium OTT. Also, it will make it possible for you to upsell to premium packages. If you are interested in getting into the smart home market, WiFi performance is crucial.
Part of the challenge that our customers deal with when offering video anytime, anywhere, is the fact that video streaming is happening through WiFi. That is the reason that Divitel has decided to offer a solution for the in home WiFi challenge. We have looked at different technology providers and based on our assessment of different criteria, we have chosen AirTies as prefered partner.